Advocacy - TRSA
TRSA Virtual Leadership Summit

TRSA's Virtual Leadership Summit provides access to the full program - the keynote address, break-out sessions and panel discussions. See how your fellow industry leaders have responded to the COVID-19 outbreak. Topics will benefit each level of your leadership team: from CEO/Executives to Next- Generation Executives and Emerging Leaders. This package also includes two prerecorded sessions to offer even more leadership guidance and expertise. 

Program Information
Program Date:
July 15, 2020
Keynote: Make Way for Gen-Z!

The leading edge of GenZ has entered their 20s. While they might just be your intern for now, you need to know that they are your future workforce and marketplace. Best-selling author and generations expert David Stillman will provide insights into the next generation—and will bring along “Exhibit A” in the form of his son, Jonah. This GenX and GenZ speaking combo can help you get ahead of the curve. Why speculate about the latest generation?

Here’s your chance to get the straight scoop from two experts! Based on the results of a national Gen Z research study, GenZ@ Work , audiences will get fresh insights on what makes this newest generation tick:

  • Who are they and how have changes in parenting styles shaped them in new ways?
  • What are their expectations around careers and the workplace?
  • What’s it going to take to get this generation in the door, on board, and up to speed
Speaker Information
David Stillman  [ view bio ]
Jonah Stillman  [ view bio ]
Emotional Intelligence Assessment and Workshop

Possessing technical skill alone is not enough to ensure success. Instead, personal and professional success is deeply rooted in the way we interact with others. Research shows us that only 15 percent of success is attributable to raw mental intelligence. The rest is based on a healthy awareness of self and others, in other words, fundamental human interaction skills. Building the skills of leadership begins with understanding yourself.

This workshop will include:

  • Complete self-assessment
  • Conduct small table discussion
  • Define individual outcomes and follow up steps
Speaker Information
Eric Kurjan  [ view bio ]
Why and How You Should Spend More Time Empowering, Less Time Managing

The workplace needs leaders who will adapt with the changes occurring before our eyes; the old “command and control management” style is a thing of the past. Talent shortages are at an all-time high; modern leadership is crucial. A 2017 Gallup “State of the American workplace” survey showed just three out of every 10 employees thought their opinions counted at work and that seven out of every 10 of your team don’t think you care about their thoughts on how to do their work. Drive retention, productivity and safety up by double digits by changing this perception. That means you need to have an empowerment mindset, which is doing the opposite of what your brain is telling you do to. In this experiential session, you will leave motivated to empower those who come to work for you.

Speaker Information
Everett Gutierrez   [ view bio ]
Family Business Success Stories: A Fireside Chat

Almost all companies start out as family businesses but only those that master the unique form and governance challenges intrinsic to this form of ownership will endure and prosper over the generations. In this session, you will hear the experiences from those overseeing a successful family business dynamic. 

After this session, you will: 

  • Understand the do’s and don’ts of operating a family business
  • Discover the significance of family values and purpose when making important company decisions
  • Gather tips on how to divide roles and responsibilities within the business
Speaker Information
Johanna Ames  [ view bio ]
Bryan Bartsch  [ view bio ]
Randy Bartsch  [ view bio ]
John Clark  [ view bio ]
David Potack  [ view bio ]
The Importance of a Positive Mindset and Positive Recognition in The Workplace

Who doesn’t want to be recognized for their efforts? Said no one ever! Yet we rarely see regular moments of positive recognition in the workplace. What stops us from the simple act of positive recognition? In this interactive session, learn the power of waking up in the morning with a positive mindset, and how the simple habit of positive recognition will improve the engagement and performance of your team overnight.

Speaker Information
Don Sandel  [ view bio ]
Closing Panel: COVID-19: How Did the Industry Respond...and How Do We Recover?

This executive panel will address the ways in which the industry responded to the COVID-19 pandemic. Hear recovery stories, information on the state of the markets, and discuss how we move forward from here.

Speaker Information
Cory Action  [ view bio ]
Jim Buik  [ view bio ]
Jim Cashman  [ view bio ]
P.J. Dempsey  [ view bio ]
Joe Ricci  [ view bio ]
The Modern Workforce Deserves Modern Thinking

Most professionals consider work to be their home away from home, but have we created workplace cultures to support that sentiment over the last 30 years? The data would suggest otherwise. 65% of employees would forego a pay raise if it meant seeing their leader fired, and 82% of employees see their leaders as uninspiring. Your leaders’ most critical job is to create a culture for their people to thrive. The values, beliefs and actions of your leaders drive how they treat their people, their desire to support their leader and the business, and ultimately how their people perform. What can you do tomorrow to put a little human back into your organization? What does a more human workplace even look like? In this insightful presentation, Alex Draper, CEO and founder of DX Learning, will introduce you to his CARE model and unlock new secrets to aid Executives Teams in leading the creation of more human workplaces.

Speaker Information
Alex Draper  [ view bio ]
Action Steps for a Better Workplace Culture

Happy and engaged employees are committed to and passionate about the work they do, resulting in better performance and lower turnover. Yet, many companies fail to realize a positive healthy workplace culture. Why? Because it seems elusive, hard to measure, and hard to prove ROI. It’s also hard to address a negative culture where incivility or bullying may thrive because your organization may not have guidelines for addressing these behaviors and managers probably aren’t trained to step in.

This presentation changes all that. Attend and learn the real, tangible, and actionable steps to building a better workplace culture using Civility Partner’s proven method for positive culture change.

At the end of this presentation, attendees will be able to:

  • Confidently discuss the similarities and differences in bullying and harassment, and bullying and workplace violence
  • Understand negative behaviors as a social phenomenon that includes peers, leaders, and organization’s culture
  • Conduct a simple survey to determine the climate, and use the results to make a business case and create an action plan for positive workplace culture
  • Implement a healthy workplace policy that has buy-in from employees
  • Use company core values to drive and measure behavior
  • Create a better, more powerful harassment prevention training program
  • Use the three steps of intervention to help abrasive leaders change their ways
Speaker Information
Catherine Mattice Zundel, MA, SPHR, SHR, SCP  [ view bio ]
Courageous Leadership: Inspiring Your Team During Times of Crisis
  • Learn strategies for accelerating customer satisfaction, employee engagement, and producing world class results
  • Discover critical roles necessary for delivering results in your organization during times of radical change
  • Explore the beliefs, behaviors, and actions needed to inspire and engage others in your mission
Speaker Information
Chip Madera  [ view bio ]
Individual topic purchase: Selected
Preview Keynote: Make Way for Gen-Z!Preview Keynote: Make Way for Gen-Z!

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TRSA Member Price:$350.00
Non-Member Price:$700.00